How long does it take to create a painting?
The answer to that question depends on the artist. It is a process that takes more than the actual application of the paint to the canvas. You must also get yourself to the point where you’re ready to create it. That means it could take two hours or two years – or even longer.
The world of fashion moves at a much higher speed. Now is a time when designers seek out unique collaborations that can offer some marketing buzz. What is considered trendy today might get forgotten tomorrow, which means everyone is always in a state of evolution.
Art and fashion need each other right now, not because of a pandemic or a lack of creativity, but because each needs the perspective of the other.
Why Does Art Take So Long to Develop?
Fashion moves at the speed of the consumer. It seeks to establish specific trends to anticipate individual needs. That’s how the industry creates the temptation to start shopping.
The art world moves at a different pace because it sees the customer base as an expectation. Instead of working in a world filled with deadlines, painters move at a pace that embraces their imagination.
That doesn’t mean every artist is slow and methodical. Pablo Picasso was remarkably prolific over his 75-year career, producing over 13,500 paintings and designs. He also made 34,000 book illustrations, 100,000 engravings and prints, and about 300 ceramics and sculptures. The total value of his work is more than $500 million.
It is that speed that fashion brings to art. The imagination is what art can bring to fashion.
Isn’t Fashion a Form of Art in Itself?
Some would say that fashion is a unique form of art. You could call it applied or decorative in its concept, but the effort to create a specific expression still exists. Does it matter if the medium is clothing instead of pottery?
The flipside of that argument is that fashion tells us what people wore during certain periods because it was their preference. When you see a television show produced in the 1980s, you can see distinctive common elements with other images and documentation from that era.
Fashion needs to slow down because the industry’s approach isn’t sustainable economically, environmentally, or socially – not because it doesn’t meet our preferences. Over 92 million tons of solid waste dumped into landfills each year comes from fashion-related products.
Another 100,000 marine animals get killed annually because of plastic waste that includes microfibers from the fashion industry.
Artwork considers the environment in its approach because it works to capture a moment in time – much like the styles of a decade come to define that era. By slowing this process down for the fashion world to take the same stance, each stage of the supply chain can start the processes of ethical creation.
The art world is circular, and that is what the fashion industry needs. That’s why both need each other.